The creative magazine for modern homes and gardens

Lisa Blumen & Pflanzen has a young, modern layout and has established a reputation for expert advice. The monthly magazine combines colourful, practical and creative tips and design ideas with well-founded information on balconies, terraces, gardens, DIY, homes, well-being, food and wellness.

Lisa Blumen & Pflanzen is aimed at readers with balconies, terraces and gardens, at creative people who see working with plants as a way to relax – an audience that is predominantly female. Around 95% of its readers are women.

Links: Advertising service, subscription shop

Editorial director

After training in horticulture, Andrea Kögel worked as an editor and deputy editor-in-chief for Mein schöner Garten. She then developed and took on the editorship of Wohnen & Garten, Gartenträume and Wohnenträume. She has also been editor-in-chief of Mein schöner Garten and editorial director of BurdaHome’s gardening and countryside titles since 2009.

After training in horticulture, Andrea Kögel worked as an editor and deputy editor-in-chief for Mein schöner Garten. She then developed and took on the editorship of Wohnen & Garten, Gartenträume and Wohnenträume. She has also been editor-in-chief of Mein schöner Garten and editorial director of BurdaHome’s gardening and countryside titles since 2009.

Facts
Division BurdaHome
Managing director Frank-Jörg Ohlhorst
Editorial director & editor-in-chief Andrea Kögel
Headquarters Offenburg
Frequency Monthly
Price €1.90
Circulation 102,897 (total paid circulation, IVW II/2016)
Reach 0.55 million readers (ma 2016/II)
Contact garten@burda.com

Images & downloads

Editorial director

After training in horticulture, Andrea Kögel worked as an editor and deputy editor-in-chief for Mein schöner Garten. She then developed and took on the editorship of Wohnen & Garten, Gartenträume and Wohnenträume. She has also been editor-in-chief of Mein schöner Garten and editorial director of BurdaHome’s gardening and countryside titles since 2009.