Prettique

With the platforms tracdelight.com and Brandsyoulove.de, the tracdelight GmbH is Germany's largest influencer network and full-service provider for authentic micro and macro influencer marketing. Brands you love offers companies the possibility of converting influencer actions with a community of +200,000 members. As an affiliate provider, Tracdelight strives to perfect the connection between fashion and lifestyle brands and publishers. Customers are - in addition to the biggest online shops - all leading premium publishers such as Bunte.deInstyleElle and Stylebook as well as over 1,200 bloggers and influencers.

Prettique was founded in 2017 with the idea to establish a B2C platform in addition to the B2B business. The jewellery start-up complements the lifestyle and fashion themes with e-commerce.

Managing director

Born in Britain, Nina Zimmermann held various digital roles (with companies such as T-Online, Bertelsmann and the internet marketplace ricardo.de) before joining the management board and organising the internationalisation of the Experteer career network, where she was most recently responsible for products and technology. Since April 2016, Nina Zimmermann has had overall managerial responsibility for the celebrity portal Bunte.de, the videotainment brand BNow, the affiliate network Tracdelight, Burda’s word-of-mouth team and the crowdfunding music label Musicstarter.

Born in Britain, Nina Zimmermann held various digital roles (with companies such as T-Online, Bertelsmann and the internet marketplace ricardo.de) before joining the management board and organising the internationalisation of the Experteer career network, where she was most recently responsible for products and technology. Since April 2016, Nina Zimmermann has had overall managerial responsibility for the celebrity portal Bunte.de, the videotainment brand BNow, the affiliate network Tracdelight, Burda’s word-of-mouth team and the crowdfunding music label Musicstarter.

Facts
Division BurdaStudios
Managing director Nina Zimmermann
Contact Alessa.Neumann@burda.com
Prettique news
Burda Studios launches e-commerce start-up for jewelry

BurdaStudios (Bunte.de, Tracdelight, Brands you love, among others) extends its e-commerce activities, launching an affiliate shopping platform for jewelry: Prettique.

Managing director

Born in Britain, Nina Zimmermann held various digital roles (with companies such as T-Online, Bertelsmann and the internet marketplace ricardo.de) before joining the management board and organising the internationalisation of the Experteer career network, where she was most recently responsible for products and technology. Since April 2016, Nina Zimmermann has had overall managerial responsibility for the celebrity portal Bunte.de, the videotainment brand BNow, the affiliate network Tracdelight, Burda’s word-of-mouth team and the crowdfunding music label Musicstarter.