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BurdaDirect is a subsidiary of the Hubert Burda Media corporation and has 13 locations in Germany, Austria and Switzerland. The full-service provider is one of the leading companies for cross-media performance in customer management, subscription services and e-commerce. Around 1,000 employees in 12 profit centres manage approximately 200 million customer contacts and 4 million subscriptions.
The BurdaDirect service portfolio encompasses cross-media dialogue marketing and multi-channel marketing for specific target groups, tailored CRM tools and profitable IT solutions. BurdaDirect uses its experience and expertise to combine sales, marketing and technology to form full services and provides its customers with comprehensive solutions for online and offline business models. The company’s involvement in strong and innovative B2B and B2C companies rounds off its service portfolio.
The BurdaDirect group encompasses 15 subsidiaries and holdings. Its main sites are in Offenburg and Munich. Its investments focus on business models for subscriptions and recurring-usage products.