Portals for 46 million people

BurdaForward is one of Germany’s leading digital publishers and a pioneer in native advertising. Leading brands bundled within BurdaForward include Focus Online, HuffPost Germany and Chip as well as digital marketer ForwardAdGroup. The digital publisher reaches almost 34 million people in Germany (AGOF digital-facts 2015-11).


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BurdaForward news
New ad-model

Tidy pages, less advertising: As part of the company’s “Goodvertising” strategy, BurdaForward has also redesigned the flagship Focus Online.

Well prepared

Martin Lütgenau, director of BurdaForward Advertising, takes a relaxed view of Google’s newest announcements to develop an ad blocker for Chrome.

The core of success

At the event “Creative Company – Innovation as a Success Factor for Media Companies”, the people behind the “Medientage” asked publishers about innovative capabilities and what form best practice processes could take.

Helping with the move to Munich

BurdaForward has set up its first employee apartment. This allows new employees to settle in peacefully, get to know the city and start their job without launching straight into a stressful search for accommodation.

Content isn't the only thing that counts

Do advertisers benefit from publishing their content via media brands (rather than their own platforms) during content marketing campaigns? A new study by BurdaForward looks into it.