C3 has a profile unique to the German market, where the very new discipline of content marketing is driven by strategy and operations. Both publishers and advertising companies are searching for new digital marketing strategies. And this is right in C3’s wheelhouse: The agency develops innovative communication strategies that enable companies to reach their target groups online in the long term. They also place their own content in consumer media, turning native advertising into a creative new revenue source for publishing houses.
Allianz, Audi, Bayer, Bosch, Deutsche Bahn, Deutsche Telekom, Porsche, Roche, Sparkasse, Telekom, Thyssen-Krupp, Wingas, Volkswagen: C3’s regular client base includes more than half of the DAX30 companies and other major industry players, who put their trust in 600 journalists, designers, illustrators, programmers, film producers and strategists in nine locations. C3 creates content that brings people into contact with brands.
Digital content platforms – such as “Das Volkswagen Magazin”, “Electronic Beats” for Deutsche Telekom, “Project M” for Allianz and “WE” for Thyssen Krupp – assist with reputation management, support the communication of complex change processes , generate leads and act as sales instruments.
Links: C3 Website, C3 Jobs, C3 Magazine, C3 on Facebook, C3 on Twitter
For the past five years, Gelbert has been a partner at FischerAppelt Advisors, the strategic marketing and communication consultancy of FischerAppelt AG. Prior to that, the graduate of business administration was a partner and director at the BBDO subsidiary Batten &Company for twelve years, a communication consultancy specializing in marketing and sales. Previously he worked as a business consultant for A.T. Kearney and was involved in brand management at Procter & Gamble. Since September 2017, Gelbert is managing director at C3.
For the past five years, Gelbert has been a partner at FischerAppelt Advisors, the strategic marketing and communication consultancy of FischerAppelt AG. Prior to that, the graduate of business administration was a partner and director at the BBDO subsidiary Batten &Company for twelve years, a communication consultancy specializing in marketing and sales. Previously he worked as a business consultant for A.T. Kearney and was involved in brand management at Procter & Gamble. Since September 2017, Gelbert is managing director at C3.
After gaining experience with arvato, Porsche and Douglas, Christian Breid leads a business intelligence team responsible for the online marketing for 13 online shops. He enhanced his digital expertise in his former role as managing director for digital, consulting and strategy at Hoffmann & Campe Corporate Publishing. He has been managing director of C3’s Hamburg location since 2016.
After gaining experience with arvato, Porsche and Douglas, Christian Breid leads a business intelligence team responsible for the online marketing for 13 online shops. He enhanced his digital expertise in his former role as managing director for digital, consulting and strategy at Hoffmann & Campe Corporate Publishing. He has been managing director of C3’s Hamburg location since 2016.
After working for HDM Stuttgart and Bosch, Rainer Burkhardt’s roles with major agencies (Grey, Publicis, DDB) brought him to Berlin in 1999. He met Lukas Kircher in 2003, and together they founded the KircherBurkhardt agency. Now managing director of C3, he is responsible for client services and business development.
After working for HDM Stuttgart and Bosch, Rainer Burkhardt’s roles with major agencies (Grey, Publicis, DDB) brought him to Berlin in 1999. He met Lukas Kircher in 2003, and together they founded the KircherBurkhardt agency. Now managing director of C3, he is responsible for client services and business development.
Described by the “Süddeutsche Zeitung” as a “design shaman”, Lukas Kircher set up the MediaGroup Berlin – the forerunner to KircherBurkhardt – in 2000 following roles with “Die Presse”, “Berliner Zeitung” and “Stern”. As managing director for creation and innovation, he now devises content strategies for brands and the future of C3.
Described by the “Süddeutsche Zeitung” as a “design shaman”, Lukas Kircher set up the MediaGroup Berlin – the forerunner to KircherBurkhardt – in 2000 following roles with “Die Presse”, “Berliner Zeitung” and “Stern”. As managing director for creation and innovation, he now devises content strategies for brands and the future of C3.
Karsten Krämer blends expertise in mediums and media: After positions with ProSieben, T-Online and Gruner + Jahr, the trained journalist and business economist became managing director of BurdaCreative in Hamburg in 2013. As managing director of C3’s location by the Elbe, he drives digital and cross-media agency business in the north.
Karsten Krämer blends expertise in mediums and media: After positions with ProSieben, T-Online and Gruner + Jahr, the trained journalist and business economist became managing director of BurdaCreative in Hamburg in 2013. As managing director of C3’s location by the Elbe, he drives digital and cross-media agency business in the north.
After almost 11 years with the strategy consulting firm Booz & Company, Jeno Schadrack was appointed director of Burda Magazine Holding and BurdaCreative in 2012. Today, as CFO of C3, he is responsible for finance, IT and publisher management.
After almost 11 years with the strategy consulting firm Booz & Company, Jeno Schadrack was appointed director of Burda Magazine Holding and BurdaCreative in 2012. Today, as CFO of C3, he is responsible for finance, IT and publisher management.
After beginning his career with Kölner Sparkasse, Burkhard Tewinkel managed corporate communications for Deutsche Bahn, founded his own consulting company and moved to KircherBurkhardt in 2009, where he looks after both clients and the almost 200 employees at the Berlin location.
After beginning his career with Kölner Sparkasse, Burkhard Tewinkel managed corporate communications for Deutsche Bahn, founded his own consulting company and moved to KircherBurkhardt in 2009, where he looks after both clients and the almost 200 employees at the Berlin location.
Gregor Vogelsang linked content with strategic business expertise from an early stage, attending journalism school and studying business. He moved to the management consulting firm Booz in 1995. He was appointed COO of Burda Magazine Holding in 2011 and is now the strategic managing director of C3.
Gregor Vogelsang linked content with strategic business expertise from an early stage, attending journalism school and studying business. He moved to the management consulting firm Booz in 1995. He was appointed COO of Burda Magazine Holding in 2011 and is now the strategic managing director of C3.
| Company | C3 Creative Code and Content GmbH |
|---|---|
| Managing directors | Adel Gelbert |
| Locations | Berlin, Munich, Hamburg, Stuttgart, Frankfurt, Zurich, London, Prague, Ljubljana |
| Clients | Allianz, Bayer, Bosch, Deutsche Bahn, Porsche, Roche, Siemens, Sparkasse, Telekom, thyssenkrupp, Wingas, Volkswagen |
| Employees | 600 |
| Responsible for content | Laura Kozlowski, communications manager |
| Contact | info@c3.co |
For the past five years, Gelbert has been a partner at FischerAppelt Advisors, the strategic marketing and communication consultancy of FischerAppelt AG. Prior to that, the graduate of business administration was a partner and director at the BBDO subsidiary Batten &Company for twelve years, a communication consultancy specializing in marketing and sales. Previously he worked as a business consultant for A.T. Kearney and was involved in brand management at Procter & Gamble. Since September 2017, Gelbert is managing director at C3.
After gaining experience with arvato, Porsche and Douglas, Christian Breid leads a business intelligence team responsible for the online marketing for 13 online shops. He enhanced his digital expertise in his former role as managing director for digital, consulting and strategy at Hoffmann & Campe Corporate Publishing. He has been managing director of C3’s Hamburg location since 2016.
After working for HDM Stuttgart and Bosch, Rainer Burkhardt’s roles with major agencies (Grey, Publicis, DDB) brought him to Berlin in 1999. He met Lukas Kircher in 2003, and together they founded the KircherBurkhardt agency. Now managing director of C3, he is responsible for client services and business development.
Described by the “Süddeutsche Zeitung” as a “design shaman”, Lukas Kircher set up the MediaGroup Berlin – the forerunner to KircherBurkhardt – in 2000 following roles with “Die Presse”, “Berliner Zeitung” and “Stern”. As managing director for creation and innovation, he now devises content strategies for brands and the future of C3.
Karsten Krämer blends expertise in mediums and media: After positions with ProSieben, T-Online and Gruner + Jahr, the trained journalist and business economist became managing director of BurdaCreative in Hamburg in 2013. As managing director of C3’s location by the Elbe, he drives digital and cross-media agency business in the north.
After almost 11 years with the strategy consulting firm Booz & Company, Jeno Schadrack was appointed director of Burda Magazine Holding and BurdaCreative in 2012. Today, as CFO of C3, he is responsible for finance, IT and publisher management.
After beginning his career with Kölner Sparkasse, Burkhard Tewinkel managed corporate communications for Deutsche Bahn, founded his own consulting company and moved to KircherBurkhardt in 2009, where he looks after both clients and the almost 200 employees at the Berlin location.
Gregor Vogelsang linked content with strategic business expertise from an early stage, attending journalism school and studying business. He moved to the management consulting firm Booz in 1995. He was appointed COO of Burda Magazine Holding in 2011 and is now the strategic managing director of C3.
