The first edition of Burda Moden is published by the Verlag Aenne Burda (VAB) publishing company, which was founded in 1949. The fashion magazine contains patterns to sew at home, making it a huge commercial success. For the first time, readers could create the latest fashions themselves for a reasonable price, while the clothes in other fashion magazines remained out of reach for the average woman.
During DLD 2009, Hubert Burda speaks with Facebook CEO Mark Zuckerberg about the origins of Facebook and the associated security concerns.
Burda acquires Immediate Media Co. with its portfolio of over 75 media brands. Immediate is the UK’s leading and fastest-growing special interest content and platform company. It is home to some of the UK’s best-loved brands – including Radio Times, the most profitable magazine media brand in the UK.
Burda’s fleet of planes are first deployed in 1955. Founder Franz Burda indulges his love of flying and buys an American Piper PA-18 Super Cub propeller plane for the publishing company. The two-seater aircraft has the power to pull a huge banner with two-metre-high advertising slogans, drawing attention to Burda’s magazines throughout Germany and Austria.
Burda launches Thunder, the first open online editorial system and a cost-efficient, high-performance CMS (content management system) for creating, editing and organising website content. Thunder is based on Drupal 8, an open online system that is free to use and can be continuously optimised.
The state-of-the-art gravure printing press is launched in the new printing facility in Offenburg. The topping out ceremony had already taken place on the Kronenwiese and the 50-metre-high Burda tower had been inaugurated.
In 1983, Hubert Burda welcomes pop artist Andy Warhol, a friend of the Burda family, to Arabellastraße 23 in Munich. Warhol created portraits of the Burda family and inspired Hubert Burda to write his book “Die Bunte-Story”, which features the picture of Warhol and Burda on its cover.
“Facts, facts, facts”: The news magazine Focus launches in 1993. Editor-in-chief Helmut Markwort and publisher Hubert Burda were delighted to get their hands on the freshly printed first edition, which was produced entirely using four-colour printing.
Hubert Burda Media acquires the majority stake in Cliqz GmbH. The start-up was founded in 2008 as 10betterpages GmbH by Jean-Paul Schmetz. The company develops innovative software with the aim of taking users to their destination as directly as possible, thereby protecting their privacy.
Hubert Burda Media invests in Xing AG. The social network for professional contacts offers a framework for professional networking.
Burda Moden is the first western magazine to be published in the changing USSR. Ever increasing sales reflect the publishing company’s success. “Burda Moden” quickly becomes one of the world’s largest magazines for amateur tailors. This picture shows Raisa Gorbacheva, wife of Mikhail Gorbachev, the former leader of the Soviet Union, with Aenne Burda.
Since 1995, the publishing house has bundled its Eastern European publishing activities in Burda Verlag Osteuropa. First shareholdings are the Italian publishing house RCS Rizzoli Corriere della Sera and the Milchstrasse publishing group, which includes the magazines Fit for Fun, TV Spielfilm and Cinema. The Burda Russia publishing company is set up in the same year.
Burda Holding International strengthens its leading positions in booming markets such as Turkey, China and India. In 2011, Burda Digital, ProSiebenSat.1 Digital and Tomorrow Focus set up the Internet Business Cluster (IBC) in collaboration with Ludwig Maximilians University (LMU).
In 1966, Senator Franz Burda symbolically hands his son Hubert Burda the keys to the management of the new Munich publishing house on Arnulfstraße.
In 1986, the three Burda brothers divide up their property. Franz and Frieder receive the shares in Springer, the American printing facilities and paper factories, and the freight companies. Hubert Burda takes on the core business, including the publishing companies and the printing facilities in Germany and France.
Having managed its editorial department since 1974, Dr Hubert Burda becomes editor-in-chief of Bunte. A few years later, he meets US President Ronald Reagan at the White House for an interview.
The new publishing building is inaugurated and opened at the Offenburg site in February 2000. Two years previously, in 1998, Aenne and Hubert Burda laid the foundation stone for the Burda Media Park with Erwin Teufel, former Minister-President of Baden-Württemberg.
Focus Online goes live in 1996, and is the most-used online journalistic service offered by a German magazine.
Senator Franz Burda appoints his sons as managing directors: Franz Burda Jr. assumes responsibility for the Printing division, Frieder Burda takes on Finance and Administration, and Dr Hubert Burda manages the entire publishing department.
In 2001, Hubert Burda Media sets up a Journalism School at the Offenburg site. (The BJS in Munich was set up back in 1988.) Since then, the school has trained up-and-coming journalists every year. After completing their two-year course, the journalism students present their final project to Hubert Burda.
Franz Burda, the Senator’s father, founded the first Burda printing facility in Offenburg in 1908. Franz Burda performs the typesetting and printing himself in his little workshop and has one trainee and one “journeyman”.
Topping out ceremony at Kestendamm: After just three months of construction, the publishing house designed for Burda Moden by Egon Eiermann – who created the new Kaiser Wilhelm Memorial Church in Berlin – is complete.
The DLD conference, back then still known as Digital Life Day, takes place in Munich in January. The conference aims to bring together digital pioneers and shed light on the trends of tomorrow.
Technical advisor, testing platform and trend barometer: The first edition of Chip computer magazine is published in 1978. The magazine for digital technology is one of the top monthly technology titles. Chip and Chip Online form the leading cross-media service for men in Germany.
Hubert Burda meets Microsoft founder Bill Gates in 1996 and 1999. Together they discuss the beginnings of digitalisation.
The German Huffington Post launches in October with Sebastian Matthes as editor-in-chief and TV presenter Cherno Jobatey as anchorman. The German-language version is produced in collaboration with Tomorrow Focus AG and the Huffington Post Media Group.
After construction on the new Burda publishing centre began on Arabellastraße in Munich in 1981, a proper blue and white topping out ceremony was held in 1982. Building owner Hubert Burda greets the guests and thanks the craftspeople and construction workers. The new publishing centre in Munich was officially opened in 1983. And Burda’s heart remains in Munich’s Arabellapark to this day.
The company now operates as Hubert Burda Media.
Almost 20 years after launching the printing facility, the young Franz Burda sets up the radio programme guide SÜRAG for south-west Germany, later renamed Bild und Funk.
In 1990, Burda and Gong Verlag launch Super Illu in the new federal states. With a unique concept – to aid integration and life in general as East and West come together – it sees itself as a compass and source of motivation that not only entertains its readers, but also gives them the courage to seize the future. Super Illu became a credible, expert and trustworthy publication and the most-read newsstand magazine in eastern Germany.
A family enterprise with a history spanning over 100 years, Hubert Burda Media combines tradition and innovation. Today, the corporation is one of Germany’s largest media companies with an international presence and a global reputation.
Hubert Burda has been with the company since the 1960s and took over the core business (15 magazines and the printing facilities) after his father’s death in 1986. Under his leadership, the company has developed milestones in Germany media history.