If a company invites you for an interview, then you’ve cleared the first hurdle in the application process. The #AskTheBoss series answers what happens next while providing a sneak peek into different departments.

The BCN is collaborating with Anzu to add in-game advertising to its digital marketing portfolio.

Cooking is more than just a passion – it’s also the focus of a new multi-channel campaign for Samsung produced by the Burda/Prosiebensat.1 marketing and content partnership.

The General German Automobile Club (ADAC) is revamping its members’ magazine, “ADAC Motorwelt”, Europe’s biggest magazine. The club entered into a strategic collaboration with Hubert Burda Media to make this happen.

What makes a real sense of style? Lodenfrey answers with a native campaign via print and at the point of sale, developed by Burda marketer BCN and premium brand Elle.

More than a hair color: What distinguishes blonde women, what secrets they have and how brand communication can address this – this is what John Frieda shows with BCN, using the central theme “Blonde Secret”.

Christine Fehenberger, managing director of B.famous content studios, explains the task of the new founded unit.

BCN and Burda’s four national media groups came together on Thursday in Munich’s Upside East for the second Health Lab by Burda, an exclusive industry event.

The new invisible print ad special by BCN and the Creative Services team at Adtech Factory shows how advertising can successfully communicate the core of a product in classic formats.

BCN and AdTech Factory’s ad specials team are presenting the new Seat Leon ST on a catwalk. The innovative ad special provides our client Seat with room for emotional pictures creating an impressive appearance.

Burkhard Graßmann, managing director of BurdaNews, will now also serve as the spokesperson for the management board of BCN, Burda’s central marketing organisation.