BurdaLuxury has launched the seventh edition of its lifestyle media brand Prestige in Cambodia.
2,400 employees, 11 countries, 250 media brands: That's BurdaInternational in figures. But who exactly are the colleagues and what is it that keeps them busy? Whether it’s Asia, Africa or Europe – we regularly provide insight into the different areas and topics of Burda's international colleagues. Join us on a world tour!
The long-awaited opening of Burda Media Polska's Content Studio is now a reality! Over 150 square metres of space dedicated to quality original content creation and production is now available. The studios which feature a professional podcasting room and a dedicated area for photo sessions and video material productions are also the ideal backdrop for live interview broadcasts with invited guests and experts. The new state-of-the-art content studio in Warsaw also provides the ideal setting for brand-based content production, which has a particularly high significance in the luxury and lifestyle segment.
"It's been our dream to create a modern space for creative projects in the company. The studio can be used by our editorial offices for products but also for content activities surrounding native campaigns as well as for our partner initiatives."
Marta Tabiś-Szymanek, Content Studio Director
BurdaLuxury’s creative services division, Augment, previously offered a range of services that spanned print, digital, and social media for various clients – from private businesses to the government sector. But over the past few months, Burda's Asian division has worked on a new direction and strategy for Augment. One of their goals is to be more focused on the types of services they offer and the range of clients they work with. That is why Augment is being rebranded as a digital growth agency focusing on SEO projects. The company's SEO strategy has resulted in strong performance growth across all brands (+100% in 2022 vs the previous year), and this new direction enables Augment to leverage BurdaLuxury's expertise to grow its client base, particularly among SMEs in Thailand that are becoming more digitally focused. As part of this new chapter, Augment is working on a new website and has introduced a series of SEO trainings and sales workshops.