BurdaForward
04/25/2017

Introducing the new HuffPost

BurdaForward
04/25/2017

Introducing the new HuffPost

The Huffington Post is now HuffPost. The company announced several major changes that bolster its brand for this next chapter: its first-ever site redesign, a new logo and an official name change to "HuffPost" on all platforms and across all social channels. This is the publisher's first significant reimagining of the branding and site in its 12-year history, making a new day for the company under Chief Executive Officer, Jared Grusd, and Editor-in-Chief, Lydia Polgreen.


HuffPost is the pioneer of online journalism and continues to lead the digital news landscape. Our changes today build upon our heritage of continuous innovation. Today, we make a decided leap into our future. The rebrand and relaunch of our products symbolize our commitment to continually evolve to help our audiences connect with a world that is changing rapidly around them.

Jared Grusd, CEO of HuffPost


The changes announced reflect the company's identity as the leader in providing its audience of nearly 200 Unique Visitors with authentic information in fun ways.


HuffPost’s aspiration ist o be the premier news and storytelling platform in the world. We want to reach people in the best possible ways, and in all the formats they love. HuffPost is a place where the real conversation about the most important stories of our time is happening. The new design reflects our promise to help readers know what’s real and what really matters.“

Lydia Polgreen, Editor-in-Chief of HuffPost


Today, all 17 of HuffPost’s international editions have the new logo and branding. The full redesign will roll out for each edition later this year.

Find more background information here.

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